CategoryAdvertising

June 19, 2009 — Almost everyone out there who runs a website has toyed with the idea of selling ads on their website. So many options are available. Dozens of ad and affiliate networks exist, and you have different ad formats to consider. Should you sell text ads or banner ads? Should you allow Flash ads? What about ads with sound, pop-ups or floating ads? People have so many decisions to make that they often just end up slapping on some AdSense code and calling it a day. And that’s fine. Read more…

December 3, 2008 — In recent years, advertising has become a major revenue source for many websites. Not too long ago, online ads were often met with disapproval from visitors, and advertisers were unsure about their value or effectiveness. Today, most visitors have come to expect ads on commercial websites, and advertisers have recognized the potential of various online ad opportunities. Ads have long been a part of print publications, such as magazines and newspapers, and now they essentially have the same role in online periodicals and publications. Read more…